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Midtown Surf Shop + Coffee Bar in Santa Cruz

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4.4 (31)

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Midtown Surf Shop + Coffee Bar is the ultimate destination for surfers and coffee lovers alike in Santa Cruz, CA. As a premier Surf shop, we offer a wide range of surf gear, apparel, and accessories for all skill levels. From surfboards and wetsuits to beachwear and sunglasses, our knowledgeable staff can help you find exactly what you need to catch the perfect wave. But that's not all - our Coffee shop serves up expertly crafted coffee drinks made with locally-sourced beans. Whether you're fueling up for a morning surf session or meeting friends for a casual hangout, our cozy coffee bar is the perfect spot to relax and unwind. Conveniently located at 1126 Soquel Ave, Santa Cruz, CA 95062, Midtown Surf Shop + Coffee Bar is a must-visit for anyone who loves the surf lifestyle. Come by and experience it for yourself - we can't wait to meet you!

Midtown Surf Shop + Coffee Bar Review Summary

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4.4

(31 Reviews)

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TradewindsHD -Google user

7 years ago

Finally, a quality surf shop in Midtown. This shop just opened and already I’m impressed with the selections and prices. Not too overloaded with junk, but it has a lot of stuff. Sticks of all kinds, wax, fins, wetsuits, trunks, cloths and more. Look out for the...Read More

Gisele Sasso -Google user

5 years ago

Surf shop + coffee? Wait, what? Such a place exists? Yes, and it is awesome! Midtown is super stylish and inviting. Great ambience too. A surf shop with all the beautiful things you would expect. Clothes, accessories, decor, lifestyle stuff, etc. And all the amazing surfboards...Read More

men trip -Google user

4 years ago

They sold cute surfing goods, and the coffee was delicious.

Sierra Ando -Google user

3 years ago

Awesome surf shop, has tons of cool stuff in there including heaps of boards, paintings, and merchandise from Her Waves. Also has a coffee bar and great hang out area that’s great to do some computer work at with WiFi. The staff working there were really...Read More

Matthias Loeser -Google user

4 years ago

Stopped by after a MTB ride at Soquel Demonstration Forest. I loved the atmosphere and the Vanilla Latte and Cappuccino I tried. Very friendly baristas as well. My girls love to surf, so I’ll have them check out the surf-related inventory next time around, which...Read More

Ivan Villa -Google user

4 years ago

I absolutely love this place. Everyone is super helpful and not only are the boards and surf accoutrements stellar, but so is the coffee. IT's everything I ever dreamed of in a surf shop.

skye nacel -Google user

4 years ago

Absolutely amazing shop! They have a very unique line of goods. From high quality boards to surf shaping supplies to unique and local artisan goods..this shop has it all! Plus you can get a coffee while you peruse. Dylan(?) was such a stoked dude and...Read More

ian garner -Google user

3 years ago

Had a great experience. Dylan is an asset to the shop and a super positive person. Because of his top rated customer service and the welcoming employees there, I will be returning. Now if only you also sold used fins…

Shelly Gonzalez -Google user

5 years ago

Midtown Surf Shop was the only place where I found Dakine Roof Rack Pads in a color way and size that was sold out everywhere else. On top of their incredible inventory, the shipping was lightning speed, and their customer service was top notch! Such...Read More

Santa Cruzin -Google user

5 years ago

I’ve used Midtown to sell one of my boards, buy another used board, and have taken advantage of their demo program twice to test out new boards. Not to mention wax, ding repair supplies, etc etc etc. Koa, David, Vinny, and the other guy (sorry...Read More

Alicia Ann Green -Google user

5 years ago

I absolutely love this place. The staff is super friendly, approachable, and easy to engage with. I like to work there from time to time while my daughter attends dance class. My favorite drink is the chai tea latte if I’m not watching my diet. It’s...Read More

Louise P -Google user

6 years ago

Really great place. Awesome coffee (including decaf!) and we picked up some great deals on both men’s and women’s clothes and hats. Cute kids stuff too. Will defo revisit when in the area to check out the cool brands and to enjoy the relaxed vibe.

Father Vivian Oblivian -Google user

3 years ago

Great place, very friendly cool clothes, and a fantastic assortment of boards, new, used, and consignment. Saw some great prices on the used boards.

jimmy Melgar -Google user

4 years ago

I love this place . They have all kind surfing equipment, and it’s super affordable. Great Costomer service 🙏🏼 …

David Vinca -Google user

4 years ago

Super nice people great selection of surf gear and your caffeine fix to boot. Check it out.

Kristin Taboa -Google user

3 years ago

Coffee is great. The service at the coffee counter and the surf counter was exceptional.

Mark Brog -Google user

2 years ago

Great authentic surf shop packed with great surfboards from shapers and builders from California

Monica S -Google user

5 years ago

Great coffee, delicious paninis and cute shop! Love this place.

Jatsi Petsi -Google user

6 years ago

Good selection of used boards too

Hillary Zahn -Google user

5 years ago

The cutest shop/coffee

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Small business

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Wheelchair accessible entrance

Wheelchair accessible parking lot

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Midtown Surf Shop + Coffee Bar Review Summary