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About

It's in the Filling!, a premier Bakery in National City, CA, is the sweetest destination for anyone with a sweet tooth. As a renowned Cake shop, Cookie shop, and Cupcake shop, we take pride in crafting delectable treats that will tantalize your taste buds. Located at 2146 I Ave, National City, CA 91950, our cozy bakery is a haven for those seeking a delightful culinary experience. At It's in the Filling!, we're passionate about creating mouthwatering masterpieces that are not only visually stunning but also bursting with flavor. From classic cakes and cookies to decadent cupcakes, our menu is carefully crafted to satisfy any sweet craving. Whether you're celebrating a special occasion or simply treating yourself, our bakery is the perfect place to indulge. Visit us today and discover why It's in the Filling! is the go-to Bakery, Cake shop, Cookie shop, and Cupcake shop in National City. Let our talented team of bakers and decorators help you create unforgettable memories with our scrumptious treats.

It's in the Filling! Review Summary

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5
(53 Reviews)
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Kristle Williams
Kristle Williams -Google user
2 years ago
I found It’s in the Filling! During the lockdown closers, we’ll I think we things slowly started to reopen and I’ve been going back ever since. Whether just for a weekly treat or if I’m pre ordering for a holiday she is my go to. Samantha...Read More
Roxanna Clementi
Roxanna Clementi -Google user
a year ago
So I had the pleasure of having It’s in the filling at my birthday pop up market and got some cupcake jars, and omg I knew they looked good and couldn’t wait to try! But the minute that spoonful hit my mouth it was like...Read More
Atmosphere: 5
Karrisa Love
Karrisa Love -Google user
2 years ago
I stumbled upon deserts made by 'It's in the filling' when I walked into my favorite spot TJ Tortas Y Tacos in Imperial beach. It was meant for me to find because I was just saying I'm craving something like a cake or cookie. And I...Read More
Sara Fairbank
Sara Fairbank -Google user
3 years ago
I purchased a chocolate abuelita grinch cake last christmas and it was amazing!! The cake was moist and I was pleasantly surprised how much it tasted like Mexican chocolate. The details to the art was beautiful. I am planning to order something again this year...Read More
Erika
Erika -Google user
10 months ago
The best desserts you will ever have! Her flavors are unique and the taste is perfect. Not overly sweet, but not plain whatsoever. Reasonable prices for these amazing one of a kind desserts. A must try. Friendly service and always quick response. Great communication with...Read More
Atmosphere: 5
Johanna Hill
Johanna Hill -Google user
a year ago
I decided to give the delicious goodies a try even tho I can’t have much sugar but one thing is; it’s worth the stomach pain I get (RNY). My kids and husband enjoy from the brownies to the cake jars; even my 8 month old....Read More
$1–10Atmosphere: 5
Erika
Erika -Google user
a year ago
Her desserts are top notch! Just picked up 4 delicious cupcakes today. Always so fresh and yummy! My fav is her Frankenstein she made last Halloween. Definitely need to stop by her next event and try some!
Atmosphere: 5
Irma Garcia
Irma Garcia -Google user
8 months ago
Sam is a great baker. Her desserts never disappoint. Her once a year lemon bars are to die for!!! She only makes them for the chula vista lemon festival. Her cheesecakes are bomb! Her stuffed brownies delish! Her cookies are beyond triple sized. You can...Read More
Take outOther$10–20Atmosphere: 5
Downing Coffee
Downing Coffee -Google user
2 years ago
What amazing desserts! The best around!! She had a table at the culture night at the San Diego school for creative and performing arts. Everyone loved her treats. Thanks so much and hope to see you soon!
Cassandra Martinez
Cassandra Martinez -Google user
2 years ago
ORDER NOW! Don’t even think twice about it. Samantha is an incredible baker. All her items are delicious. She is kind, friendly, and professional. My favorite in her Tres Leches cakes, Polvorones, and fudge. Everything she makes is amazing. Her goodies are worth every penny.

Features

From the business

check icon Identifies as Latino-owned
check icon Identifies as women-owned
check icon Small business

Service options

check icon Curbside pickup
check icon No-contact delivery
check icon Delivery
check icon In-store pickup
check icon Takeout
check icon Same-day delivery
In-store shopping
Dine-in

Planning

check icon Appointment required

Payments

check icon Cash-only
check icon Credit cards
check icon Debit cards
check icon NFC mobile payments

Other

check icon Identifies as women-owned
check icon Identifies as Latino-owned